Module 2:


The aim of this module is to acquire skills to improve communication and productivity in the framework of small and medium-sized enterprises, thanks to applications and technologies that are most commonly used today. Thanks to the use of commonly used applications, always from a business point of view.

Students will begin their transformation towards digital communication and collaborative tools.


1. Interacting through digital technologies

  • Email
  • WhatsApp Business
  • Slack

2. Audiovisual communication: videoconferencing (Skype, Google Hangouts, etc.)

  • Sharing information through digital technologies
  • Forums, Wikis, etc.
  • Basic use of social networks as a means of communication
  • Sharing of information, Drive –
  • Dropbox – OneDrive

3. Collaborating through digital technologies

  • Collaborative tools
  • Trello

4. Communicating through digital technologies

  • Rules of conduct and dangers
  • Cyberbullying
  • Impersonation
  • Copyright and author’s rights

5. Digital Reputation Management

  • The digital footprint
  • Benefits of using social networks
  • LinkedIn
  • How to build my digital identity

Target audience

It is aimed at professionals who are interested in learning about applications and tools for improving business communication and productivity.

Time, date and place

  • Total duration: 24h
    Dates: 12, 14, 19, 21, 26 and 28 September 2023
  • Timetable: 16 to 20h
  • Place: Headquarters of CEOE ARAGON – Cl Dr. Val-Carreres 10, 50004 Zaragoza
  • Maximum number of participants: 15 people


Registration for this module is now closed. Places are full.